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Effective marketing strategies to kickstart 2024 at your café
Read the full articleCafé owners face the exciting challenge of adapting to new market dynamics and customer preferences. The new year is an ideal time for rejuvenation and innovation in marketing strategies. In this comprehensive guide, we will explore a range of effective marketing tactics tailored for café businesses, focusing on both digital and traditional methods to enhance […]
More from Grafterr
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Would you trust a robot to cook you dinner?
Read more >Would you trust a robot to cook your dinner at your favourite restaurant? Or your local takeaway to deliver your pizza by automated drone? We carried out research which found that a quarter of UK consumers would be happy for a robot to be in charge of preparing their meal in a restaurant, whilst 30% […]
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Hospitality is embracing technology to tackle the climate crisis
Read more >Many hospitality businesses are leaning into IoT (Internet of Things) to improve operational efficiencies. And it’s no wonder when IoT’s are networks of hyper-connected physical devices that collect and transfer data between each other over wireless networks. From increased levels of connectivity to energy-efficient environments, the benefits of this technology are boundless. And, by implementing […]
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Consumers likely to increase spend for bespoke hospitality experiences: new research from Grafterr
Read more >Simulating human intelligence in machines, artificial intelligence (AI) is used to mimic our cognitive functions and has the ability to analyse behaviour, preferences, feedback and characteristics to accurately uncover and deliver information tailored to individual customers. AI also has the ability to predict consumer wants, based on what they’ve searched or purchased previously. And in […]
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New research from Grafterr shows table service and takeaway are essential for UK customers
Read more >From process automation to self-service kiosks, new technologies have been changing the hospitality sector for the better. To understand how they’ve affected customer’s perceptions, Grafterr has commissioned an exciting new piece of in-depth research. Compiled into a new report, our research shows one-third of consumers would only visit a venue if they could get table […]
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5 Rising Food Trends You Need To Know About
Read more >It’s no secret that the UK’s food culture has been a growing trends in recent years – and there is no signs of it slowing. Stats from Instagram, for example, suggest food and drink is the most popular topic in the UK, with almost 40% of Instagrammers identifying as ‘food aficionados’. So, it’s no surprise […]
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5 ways to get more customers downloading your takeaways mobile app
Read more >You know how mobile usage exploded in 2020? And how consumers spent 25% more using apps than they ever had before? Well, it means that there’s never been a better time to promote your mobile app. Because we’ve never been on our phones as much as we are now. Do you want to know the best ways […]