Restaurant marketing
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One dashboard, endless possibilities: Why modern hospitality businesses need an integrated POS
Welcome to the lively world of the hospitality industry, where restaurants, pubs, and cafes are always buzzing with action! Managing orders, keeping an eye on stock levels, ensuring your team is on point, and making your customers smile are just a few of the many things happening at once. This is where the Point of […]
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Digital marketing essentials: A guide for UK SMEs in the hospitality industry
The idea of embracing digital marketing methods has become more than a buzzword in the UK hospitality sector. It is now considered a requirement for success and staying relevant. In an age where an online presence and engaging with customers can make or break a business, the effective implementation of digital marketing strategies has emerged […]
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Rise in revenue: The dynamic duo of self-serving kiosks and customer experience
The world of business is always changing. One big shift we’ve seen lately is the growing use of self-serving kiosks. You might have used one of these when you ordered a meal at a fast-food place or checked in at the airport. Along with these machines, making sure customers have a good time is key. […]
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How seasonality can affect your restaurant
As the leaves begin to change and the crisp air of autumn ushers in, the restaurant world feels the pull of seasonality, compelling it to adapt and innovate. It’s a dance between weather, ingredients, customer preferences, and business logistics. Why, one might wonder, does this cyclical evolution matter so much in the culinary domain? How […]
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A step-by-step guide to getting your restaurant licences in the UK
Opening a restaurant in the UK is an exciting venture, but it’s one that comes with a variety of regulatory requirements. One of the essential aspects of setting up a restaurant is obtaining the necessary licences. This guide provides a step-by-step approach to navigating the process of acquiring all the required licences for your restaurant […]
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How to promote your restaurant’s new online ordering system
Restaurants are progressively adjusting their operations in response to the ever-changing demands of their customers. One notable advancement in the industry has been the implementation of online ordering systems, allowing customers to conveniently place food orders through a streamlined digital interface. Effective promotion is crucial for the success of a recently implemented online ordering system […]
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5 Best tips to create the perfect restaurant menu
The heart and soul of any restaurant, aside from its delectable dishes, is undoubtedly its menu. Not only is it the first touch point for customers to understand the culinary journey they’re about to embark on, but it also plays a pivotal role in determining a restaurant’s branding, identity, and profitability. A well-designed and thought-out […]
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What is an ePOS system and why should you use one in your restaurant?
Dining out is more than just about food; it’s an experience. Behind the scenes, ensuring this experience remains seamless and efficient is a web of technologies and systems. At the heart of these is the ePOS (Electronic Point of Sale) system. But what exactly is it, and why is it becoming a must-have in every […]
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Boosting revenue with Self-serving kiosks: A strategic guide for UK businesses
Customer satisfaction is the key objective of any organization. If you own a restaurant, guest house, or retail store, prioritizing client pleasure by providing top-notch services is the key to keeping your business running and achieving success. If your consumers are satisfied, they will return for more, which will ultimately increase your revenue. A practical […]
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How to craft a winning takeaway marketing strategy in the UK for 2024
There’s a growing trend towards healthier takeaway options in response to consumer demand for more nutritious choices. Have you seen shifts in the orders that your business has received in recent weeks or months? Many takeaway restaurants now offer online ordering and delivery services through websites and mobile apps. During the pandemic, it started as […]