Restaurant marketing

  • 5 must-have POS features for a successful takeaway business

    5 must-have POS features for a successful takeaway business

    Running a takeaway business comes with its unique challenges. From managing orders during peak hours to keeping track of customer preferences, every element needs to work seamlessly. Some of the common challenges takeaways face when it comes to managing orders efficiently can include: A powerful point-of-sale (POS) system can simplify operations and enhance customer experience. […]

  • 7 reasons why your restaurant needs self-service kiosks in 2025

    7 reasons why your restaurant needs self-service kiosks in 2025

    The restaurant industry is evolving faster than ever, shaped by changing consumer expectations, technological advancements, and operational challenges. In 2025, restaurants are prioritising efficiency, personalisation, and convenience to meet these demands. Key trends shaping the sector include the rise of cashless payments, AI-driven analytics, sustainability initiatives, and delivery optimisation. However, one trend stands out for […]

  • 10 unexpected benefits of QR ordering system for restaurants

    10 unexpected benefits of QR ordering system for restaurants

    The adoption of QR ordering systems in restaurants has surged, revealing benefits beyond just the convenience of digital menus. Here’s a look at ten unexpected advantages these systems offer. 1. Enhanced data insights QR ordering systems gather valuable data on customer preferences and ordering patterns. This insight allows restaurants to tailor their offerings and marketing […]

  • The environmental impact: QR menus as a green alternative to paper menus

    The environmental impact: QR menus as a green alternative to paper menus

    The push for environmentally friendly business practices has become more pronounced. One area where this shift is notably impactful is in the hospitality sector, particularly in the adoption of QR codes as an alternative to traditional paper menus. This move not only aligns with eco-friendly initiatives but also offers a slew of operational benefits. Traditional […]

  • 10 ways to reduce your restaurant staff burnout

    10 ways to reduce your restaurant staff burnout

    Staff burnout in the restaurant industry is a prevalent issue, affecting morale, turnover rates, and customer service. Restaurant and hospitality businesses are particularly prone to high levels of staff burnout due to several intrinsic factors related to the nature of the work and the environment in which it is performed. Here are some reasons why […]

  • QR codes as the new face of loyalty programs in eateries

    QR codes as the new face of loyalty programs in eateries

    The transformation of loyalty programs through technology has taken a significant leap forward with the adoption of QR codes in eateries. This shift not only streamlines operations but also enhances the customer experience, offering a more interactive and engaging approach to loyalty rewards. One of the key technological advancements has been the integration of loyalty […]

  • The truth about self-service kiosks and employment: dispelling myths

    The truth about self-service kiosks and employment: dispelling myths

    The introduction of self-service kiosks across various sectors, especially in hospitality, has sparked numerous debates. The emergence of self-service kiosks in fast food chains marks a significant evolution in the customer service and operational efficiency landscape. This innovation was initially introduced as a response to the growing demand for faster, more efficient service and the […]

  • Rising trend: the growing dominance of QR and digital payments in the UK

    Rising trend: the growing dominance of QR and digital payments in the UK

    The UK has witnessed a significant shift towards a more digital economy, with QR codes and digital payments leading the charge. This trend, accelerated by the global pandemic, shows no signs of slowing down. Initially, the shift towards QR and digital payments in the UK was met with resistance, fueled by concerns over job security […]

  • The survival toolkit: investing in QR technology in times of cutbacks

    The survival toolkit: investing in QR technology in times of cutbacks

    From staff shortages to unprecedented demand spikes. QR technology has emerged as a beacon of adaptability and efficiency, offering a robust solution to navigate these turbulent times. The introduction of any new technology often meets with a degree of skepticism and hesitation. Initially, people may find adapting to novel systems challenging, requiring both time and […]

  • Combatting order anxiety with fast food self-serve kiosks: A closer look

    Combatting order anxiety with fast food self-serve kiosks: A closer look

    The fast-paced environment of fast food restaurants can sometimes be overwhelming, leading to what is commonly referred to as “order anxiety.” This phenomenon, where customers feel rushed or uncertain when placing their orders, can detract from the dining experience. However, the introduction of self-serve kiosks in the fast food sector presents a promising solution to […]